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Where do you see the search industry heading in the future? SEOs and SEMs are notorious for asking this question, since the industry changes so rapidly. As a result of both user and technology advances, the industry must constantly be looking forward in order to be effective in current efforts.
Stephan Spencer of Netconcepts relates the Law of Accelerating Returns to the future of search. Humans think linearly and cannot, therefore, discern their placement on the earth at all times. As a result, the human perception of the future of technology is not entirely accurate. In other words, technology in the future will advance to a much greater level than what humans can currently comprehend.
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Popularity: 10% [?]
Posted by Abby Prince on Wednesday, September 2nd, 2009
The stability in the future of search has recently been put into question due to the impact of social media on search. Since people are doing more and more searches on social sites such as Facebook and Twitter, does it mean that social media will eventually replace search engines?
Both Twitter and Facebook have launched real-time search engines within their service offerings, and the major search engines are still struggling to enter the real-time search arena. Heather Dougherty, the Research Director at Hitwise, said:
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Popularity: 12% [?]
Posted by Abby Prince on Wednesday, August 26th, 2009
Twitter experienced a severe outage last week that left the site down for several hours. It was later revealed that the microblogging service was the target of a distributed denial-of-service attack as well as Facebook, LiveJournal, and certain Google websites.
The evidence gathered at this point seems to indicate that the attack has ties to a political controversy. The incident is allegedly linked to the ongoing disputes involving Russia and Georgia.
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Popularity: 13% [?]
Posted by TheCredence on Friday, August 14th, 2009
Twitter launched a new homepage last week. The redesign contains many new features, but the most prominent one, by far, is the search box.
Twitter says the new design is one effort the company is taking to help new users and people unfamiliar with the site better understand what the service offers. Aside from the sleek new color scheme, Twitter's homepage also sports a new slogan. Instead of "What are you doing?" the new company slogan reads "Share and discover what's happening right now, anywhere in the world."
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Popularity: 14% [?]
Posted by TheCredence on Tuesday, August 4th, 2009
Most new sites do not currently charge for content, but that could all change within a year. During a speech in London, Financial Times Editor Lionel Barber said he could, "confidently predict that within the next 12 months, almost all news organizations will be charging for content."
This prediction comes after Rupert Murdoch of News Corporation made a statement in May in which he said his newspaper websites, such as The New York Times, would likely begin charging for content within a year. Incidentally, the New York Times recently let it slip that it was considering a $5 dollars per month subscription fee.
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Popularity: 15% [?]
Posted by TheCredence on Friday, July 31st, 2009