iEntry 10th Anniversary Privacy

A growing but controversial trend on the Internet is receiving a great deal of scrutiny from the government. The trend involves paid or sponsored endorsements, testimonials, and more on blogs and various social media sites. The Federal Trade Commission began investigating these practices earlier this year and announced it would release new rules and guidelines to update the current legislation.

As a result, marketers, advertisers, and bloggers alike are all raising concern. Is it necessary for the government to intervene? A problem does exist since consumers are directly affected by paid and sponsored posts, but is government regulation the answer?

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Comments (0) Posted by Abby Prince on Friday, September 18th, 2009



The three major search engines seem to have a large cloud of antitrust concerns hanging over them right now. Microsoft has had a long battle of antitrust issues with the European Union and others. Google however, the search engine that everyone loves and that people can never find a fault about, seems to be drawing a lot of attention of late regarding antitrust matters.

First it was the Yahoo-Google advertising deal that was canceled last year as a result of antitrust issues. More recently, Google has been brought into the limelight in reference to its settlement with authors and publishers on electronic rights to out-of-print books.

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Comments (0) Posted by TheCredence on Friday, June 12th, 2009


First it was the newspapers to bring a case against Craigslist because of their declining advertising market, and now it's the state of South Carolina. Craigslist has been in the news quite often lately as a result of "suspected Craigslist killer" Philip Markoff and the dispute over its sex advertising model.

Most recently, South Carolina's attorney general Henry McMaster, threatened to bring criminal charges against Craigslist over the site's sex-related ads. Craigslist responded by suing McMaster and asking for an apology. The issue behind the dispute concerns the "erotic services" ads section on Craigslist. McMaster says the section corresponds to prostitution.

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Comments (0) Posted by TheCredence on Friday, May 22nd, 2009