Search Engines

Google and Yahoo Make Surprising Search Announcements

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At the Search Marketing Expo in New York earlier this week, search engines Google and Yahoo made a couple of shocking revelations. The first announcement pertains to the canonical tag, which is a collaborative effort from the engines.

Google, Yahoo, Microsoft's Bing, and later Ask, all joined together to allow users to dictate which of the duplicate pages on their site they want the search engines to list. While users find the tag useful for internal purposes, users have been asking for an external solution for many years. Users want to be able to control which page is listed across multiple domains as well.

Popularity: 11% [?]

Comments (0) Posted by Abby Prince on Friday, October 9th, 2009

The Future of Search

Where do you see the search industry heading in the future? SEOs and SEMs are notorious for asking this question, since the industry changes so rapidly. As a result of both user and technology advances, the industry must constantly be looking forward in order to be effective in current efforts.

Stephan Spencer of Netconcepts relates the Law of Accelerating Returns to the future of search. Humans think linearly and cannot, therefore, discern their placement on the earth at all times. As a result, the human perception of the future of technology is not entirely accurate. In other words, technology in the future will advance to a much greater level than what humans can currently comprehend.

Popularity: 5% [?]

Comments (0) Posted by Abby Prince on Wednesday, September 2nd, 2009

Social Media to Replace Search?

The stability in the future of search has recently been put into question due to the impact of social media on search. Since people are doing more and more searches on social sites such as Facebook and Twitter, does it mean that social media will eventually replace search engines?

Both Twitter and Facebook have launched real-time search engines within their service offerings, and the major search engines are still struggling to enter the real-time search arena. Heather Dougherty, the Research Director at Hitwise, said:

Popularity: 7% [?]

Comments (0) Posted by Abby Prince on Wednesday, August 26th, 2009

News Sites to Charge for Content

Most new sites do not currently charge for content, but that could all change within a year. During a speech in London, Financial Times Editor Lionel Barber said he could, "confidently predict that within the next 12 months, almost all news organizations will be charging for content."

This prediction comes after Rupert Murdoch of News Corporation made a statement in May in which he said his newspaper websites, such as The New York Times, would likely begin charging for content within a year. Incidentally, the New York Times recently let it slip that it was considering a $5 dollars per month subscription fee.

Popularity: 10% [?]

Comments (0) Posted by TheCredence on Friday, July 31st, 2009

Google Takes On Operating Systems

Googlers Sundar Pichai and Linus Upson announced on Wednesday that the company was embarking on a new project: the Google Chrome Operating System. After the Web browser launched last year, many people anticipated a Google OS as the company's next move.

Google Chrome OS is open source and will initially be intended for netbooks; however, the system is said to be equipped to power large desktop systems as well. The three main aspects of the operating system are speed, simplicity, and security. Although Google will construct its own windowing system, the new OS will run on top of the kernel from the open source Linux OS.

Popularity: 12% [?]

Comments (0) Posted by TheCredence on Friday, July 10th, 2009